¹Komang Apriadi Permana, ²Ida Ayu Nyoman Saskara

^1,2Fakultas Ekonomi dan Bisnis Universitas Udayana, Bali

DOI : https://doi.org/10.47191/ijsshr/v6-i9-33

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ABSTRACT

Emerging from individual habits and a strong foundation of trust, social capital enables the development of mutually beneficial relationships and cooperation among people, and it is widely recognized for its significant influence on both society and its constituents. According to the World Bank, social capital, along with institutional factors, interpersonal connections, and established norms, plays a pivotal role in shaping the quality and quantity of social interactions within communities, acting as a cohesive force that binds community members together. The dimension of social capital grows in that society contains values and norms, patterns of social interaction in managing the daily lives of its members This study uses a quantitative approach with an associative explanatory level. This research was conducted on Home Traders in Penglipuran Tourism Village. The number of samples used in this study were 66 units using probability random sampling technique which was collected through the method of questionnaires, observation, interviews, and in-depth interviews. This study uses a moderated regression analysis technique using Partial Least Square (PLS) as an analytical tool. The results of the study concluded that: 1) Social Capital weakens Empowerment in influencing the Welfare of Home-Based Traders in Penglipuran Village; 2) Social Capital and Women's Empowerment directly affect the Welfare of Penglipuran Village Traders.

KEYWORDS:

social capital, women empowerment, welfare

REFERENCES

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Volume 06 Issue 09 September 2023